📅 Day 14 of 30 · Week 2: Connect & Create · ⏱ 10 minutes
Week 2 Checkpoint
In Week 1, you set up the tools. This week, you connected them into real workflows. Let’s review what you’ve built.
Workflows You’ve Created
Content Creation
- Publication analysis — Claude learns your voice, topics, and style via MCP (Day 8)
- SEO automation — Bulk metadata generation and gap analysis (Day 9)
- Newsletter drafting — Daily/weekly newsletters from your published content (Day 10)
- Content packages — Multi-piece coordinated content from one prompt (Day 11)
Save These Artifacts
- A publication profile Claude can reuse
- A metadata audit prompt and review checklist
- A newsletter draft workflow
- One content package template
- One custom editorial block brief
The Time Savings
Here’s a rough estimate of time saved per week for a typical editorial team:
| Workflow | Manual Time | With AI | Saved |
|---|---|---|---|
| SEO metadata (20 posts) | 2 hours | 15 min | 1.75 hrs |
| Daily newsletter | 45 min/day | 10 min/day | 2.9 hrs/wk |
| Content packages | 4 hours | 45 min | 3.25 hrs |
| Headline testing | 30 min | 5 min | 25 min |
Estimated weekly savings: 8+ hours — and that’s before factoring in the quality improvements from analytics-informed decisions.
What’s Coming in Week 3
Week 3 shifts from creation to editorial operations:
- Day 15: Repurpose one article into 5 platform formats
- Day 16: Audit categories and tags with Studio Code
- Day 17: Run a site performance audit
- Day 18: Build an editorial calendar via MCP
- Day 19: Design a custom theme with Telex
- Day 20: Boost engagement with AI-powered internal linking
✅ Key Takeaway: Week 2 proved that connecting AI to your CMS is qualitatively different from using AI in a separate window. When Claude can read your site and write to it directly, workflows that took hours become conversations.
← Day 13: Analytics-Driven Editorial · Day 15: One Article, Five Platforms →